scott byrne-fraser.
Designer, coder, founderBased on the Fylde Coast.
Ideas welcome from everywhere.

I’m a builder.
I live to create.

I turn rough ideas into products, services and tools that people want to use.

Bring me your problemSee how I help

20 years of making things
with teams at

  • BBC Sport
  • Prime Video
  • DAZN
  • Sky News
01 / What I do

Most jobs start with
one of these three.

Understand

Make sense
of the problem.

What do your customers need? Where do they get stuck? I help you work out what’s worth fixing or building.

Align

Get the team
pulling together.

Strategy only works when people can act on it. Workshops, coaching and honest conversations help turn different opinions into a shared direction. Office politics included.

Build

Build it.
Try it. Improve it.

A prototype, a product, a website or an AI tool. I get hands-on, put something in front of people and use what we learn to make it better.

02 / The person behind the work

Deliberately difficult
to put in
one box.

Dyslexic. Sees the pattern first.

I’m Scott. Designer, coder, facilitator, founder. Usually several of those before lunch.

I’ve spent twenty years helping big companies build things their customers love. Now I bring that experience to small businesses and founders who aren’t from a tech background.

I’m dyslexic. I see patterns, visualise systems and like making complicated things simpler. I’m happiest when an idea turns into something we can try.

Product of Experience is my business. You’ll work directly with me, from the first conversation through to building and testing.

Away from the screen: running, kickboxing, retro computers.
Back at the screen: Minecraft and dragons with my son.
03 / How I work

Make something.
Learn something.
Make it better.

01Make.

Get the idea out of your head and into something tangible.

02Show.

Put it in front of the people it’s meant to help.

03Learn.

Find out what works, what doesn’t and what surprised us.

04Improve.

Use the evidence. Make the next version better.

04 / Start with a conversation

You bring
the problem.

We’ll work out what needs building.
Whether you have a rough idea, a stuck team or something that just isn’t working, that’s a good place to start.

Let’s talk at Product of Experience

Or email scott@productofexperience.com